who we are
We aren’t a data company…but we do collect data.
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We aren’t an analytics company…but we do perform analyses.
We are an insights company.
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Our mission is not to sell you data or charts.
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Our mission is to empower your company to make data-driven decisions.
about
Every organization wants to understand the digital and social media landscape as it relates to their brand or product.
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​That’s where we come in.
We analyze digital media communications & social media conversations with AI & natural language processing (NLP) to understand hundreds to thousands of consumers in your space.
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We then provide tailored reporting and consultation to develop strategic initiatives and customized content based on our insights. While our insights support various marketing and branding goals, we specialize in analytics for boosting earned media and organic visibility across social media.
Insights drive action.
With synced insights, your organization can:
- Direct marketing/branding initiatives founded on consumer values and interests
- Execute optimized SEO strategies knowing the lexicon of consumers and competitors
- Address client pain points and challenges
- Infuse communications with the language of consumers/customers
- Generate content that facilitates client engagement
- Appeal to different segments of your audience/consumers
- Identify influencers, thought leaders, and social channels in your space
- Evaluate brand, service, and campaign perceptions